Google has launched a pilot program to allow mobile app developers to advertise their apps on their own in the Google Play store. At the onset, the ads will be made available to advertisers who are ru...
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Google Introduces Call-Only Campaigns for AdWords
With a more useful and revenue generating advantage for businesses who try to reach customers online, Google has come forth launching a new call-only campaign for AdWords. The move will allow business...
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LinkedIn Expands Marketing Solutions Portfolio
Going by the current trends, social media advertising platforms seem to be expanding their reach to customers not only through their actual social networks but more happily on third-party websites. Fu...
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Mobile Marketing is What Your Business Should Invest in This Year
The notion that 2015 is ‘the year of the mobile’ is absolutely true. Till some time ago, businesses assumed that the predictions around how we will interact with out mobile devices were overplayed...
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Improve Your Web Designs with These 8 Simple Tips
If you think design is simply throwing some good pictures and content together and making it look good, think again! The manner in which your website is laid out, the colors that you use, the font and...
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Google Now Just Updated its Android App for the Better
In a big announcement made by the company this Friday, Google Now shared that it is going to update its app soon with a backing to support 40 third-party apps. Launched back in 2012, Google Now render...
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WePay Integrates Instant Buy API as Google Attempts to Make Wallet More Popular
Google is working towards pulling a greater share of people towards using Google Wallet services and is aiming to grow to a position where it can compete with the likes of PayPal in the world of mobil...
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Google Now Encourages Crawling & Indexing Locale-Adaptive Web Pages
Certain web pages change their content based on the IP origin or language settings. These web-pages are known as locale-adaptive web pages. Some businesses serve audience from various locations, count...
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YouTube Does Away with Flash Embeds, Flash API
Making an advanced move to improve its video streaming experience, Google just announced that it will now adopt the HTML5 player to facilitate YouTube embeds, moving to iframes. And this is not all, t...
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How Social Media Vanity URLs Impact Businesses
Social media sites are used as a medium by companies and organizations to connect with their audience all across the world irrespective of age, gender, and location. Social websites like Facebook, Twi...
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